Downloads from China on Apple's App Store have tripled from a year
ago, but developers in the country must continue to look overseas to
generate revenues, because of the prevalence of free apps, according to
an app market analytics firm.
"In order to be at the top, you cannot just be focused on the Chinese
market. If you want to make money you have to be focused on the
international market," said Bertrand Schmitt, CEO of App Annie in
Beijing.
Schmitt made his comments on Thursday while speaking at the Mobile
Game Summit Beijing, where he showed new data on China's Apple App Store
market.
As of May, China had the second highest number of iOS app downloads
in the world, right behind the U.S. But the country ranks eighth in
total revenues generated from iOS downloads, putting it behind the
number one ranked U.S., Japan and the U.K.
